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West Palm Beach Technician 'Engineers' Dunlop Drivers Cup Seat

AKRON, Ohio, Aug. 30, 2005 – A West Palm Beach, Fla., mechanical engineer is getting "technical" for the Dunlop Drivers Cup.

Robert Sullivan, 41, an engineering and business consultant, will be competing at the U.S. Regional Qualifier in Phoenix on Sept. 10 and 11.

Sullivan said, "This definitely is an opportunity of a lifetime. I believe my technical background, passion for motorsports and insistence ‘on running at the head of the pack' will serve me well."

A unique competition, Dunlop Drivers Cup includes racetrack, autocross, off-road sport-utility, off-road all-terrain vehicle and motocross events to test the skills of hard-core driving enthusiasts. Once reserved for the best European drivers, Drivers Cup will allow U.S. drivers to compete for the first time in this international competitive driving event.

Janice Consolacion, brand planning manager for Dunlop in North America said, "We're proud to have Bob competing. He has attended several driving schools to enhance his skills. It will be exciting to see him compete against 23 other drivers in Phoenix.

"While Bob and the other drivers come from varying backgrounds, their sole bond is a passion for driving and the ultimate adrenaline rush that comes with challenges to their driving skills," Consolacion said.

Three teams from the two-day U.S. Regional Qualifier will represent Dunlop USA at a three-day off-road camp in Germany in November. Then a single team from each country will vie for the world Drivers Cup in a 10-day series of racing events in the United States.

Dunlop officials started Drivers Cup to showcase Dunlop's racing heritage and its broad range of passenger, truck, motorcycle and all-terrain-vehicle tire lines. Dunlop SP Sport Maxx and Direzza DZ101 ultra-performance tires will be featured in the competition. Sullivan said he has used Dunlop SP 9000 tires on his Audi S4 and SP Sport 01 tires on his Audi A6 S Line.

Dunlop is a global tire brand with an excellent reputation among performance car enthusiasts. Well known for its prestigious original-equipment fitments and sports car racing heritage, Dunlop is also a key supplier to sport compact enthusiasts featuring "tuner" tire sizes and race series sponsorships.

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